In Morocco, traditions are an important part of the culture and national identity. They are passed down from generation to generation and serve as a means of keeping alive the values and beliefs that are at the core of Moroccan society. Unfortunately, these traditions are often threatened by the influence of modernity and globalization. It is essential for the youth to realize the need to preserve them. Traditional attire is also part of the heritage that needs to be protected and valued. And if you still have doubts, Muda Paris presents 3 good reasons to preserve traditional Moroccan attire.
1— It represents the country’s identity and history
Traditional attire is connected to an entire country or a specific region. By continuing to wear it, young people preserve their cultural heritage and ensure its transmission to future generations. It only takes one generation to abandon its traditions for these outfits to gradually fade into oblivion. Moreover, by renouncing a part of their cultural heritage, individuals create an imbalance in their personal development. Traditional values provide stability in an ever-changing world and help individuals feel fully rooted in their community.
2— For traditions and ceremonies
Traditional attire is often worn for special occasions such as weddings, funerals, and baptisms. It is also worn during religious events like Eid celebrations. Wearing traditional clothing during these moments allows for a different experience, reviving the traditions associated with them.
3— To support the local economy
This does not mean turning our artisans into tourist attractions in a negative sense. However, the influx of tourists to Morocco allows for the discovery of handicrafts by a larger audience. It also enables the exportation of products derived from our ancestral know-how to the rest of the world. The Moroccan diaspora is delighted to find the craftsmanship of their ancestors when visiting their country of origin. Moreover, they also contribute to promoting these products worldwide. In this sense, preserving traditional culture provides additional income sources for local artisans and merchants.
Preserving traditional Moroccan attire not only helps to preserve cultural heritage but also supports the local economy. That’s why Muda Paris has chosen to exclusively collaborate with Moroccan artisans. We are committed to upholding traditions for all these compelling reasons. So, if you too wish to contribute to supporting the artisans who handcraft all our pieces, head over to our online store to make a difference!
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